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Ride More, Save More: Transit Riders in Hoboken, NJ Reap Rewards with New Digital Couponing App

The Shop and Ride app, powered by Xerox, delivers personalized, hyperlocal, mobile offers to transit riders based on their preferences and travel patterns. Beacon technology placed in local bus shelters and at merchant sites communicates with the app so users are notified of existing offers in the area or at a particular store.
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